what we did.

We ran two influencer campaigns for the fabulous homeware brand, Homescapes. They’re all about vibrant and colourful homewares that just brighten up any space.

The first campaign, “Burst into Colour,” was all about inspiring consumers to accessorise their spaces with bold pops of colour! We teamed up with seven influencers and gifted them products. In return, we asked them to create inspiring content, such as grid posts and stories that showcase the fantastic range of products.

For the second campaign, “Sleep Happy with Homescapes”, we focused on promoting their cosy bedding collection in a fun and storytelling way, emphasising the quality of the products. We collaborated with four influencers this time – tying in with the four themes of the campaign and providing them with both gifted product and payment. Since it was a sponsored campaign, we carefully reviewed and approved all content before it went live. We also asked for insights and provided trackable links for those creating stories.

the results.

Through strategic collaboration and compelling content, we achieved impressive reach and engagement results that led to a significant increase in followers. Our campaign not only resonated deeply with the target audience but also sparked conversations and interactions. By harnessing the authenticity and creativity of our influencer partners, we turned casual viewers into followers, establishing a strong online community.

167.5K

Total reach

1,949

New followers

For the #sleephappywithhomescapes campaign we worked with 4 influencers on in-depth, sponsored collaborations to tell the deeper story of the product range.