brand positioning and marketing roll-out.
JTP appointed ITWR to run an ongoing marketing campaign, part of this was to undertake a project to look and develop JTP’s brand positioning. The company had recently developed a comprehensive collection of colour coordinated bathroom products including taps, showering, radiators, mirrors and a range of accessories.
ITWR created a striking colour palette that showcased the collection across a range schemes, this allowed customers to visualise how different taps looked in within different settings.
a striking new brochure was designed to showcase the vast range of products across the brand's portfolio.
from the website to email footers, we kept the branding consistent for a coordinated brand aesthetic.
eye-catching content was created to showcase the Jtp products across the brand's social media platforms.
making an impact in the industry.
JTP have seen a substantial increase in sales and exposure to the brand, with retailers, media and consumers identifying with the collection and how amazing it looks in the bathroom.
from shooting new photography in our studio, we have achieved fantastic press coverage for JTP across both consumer and trade titles.
this photography has also generated great results and engagement across the JTP social media platforms.
are you in need of a brand refresh?
If you're looking for a stylish new brand identity that aligns with your company's core values and resonates with your target audience, get in touch!
Get in touch enquiries@inthewhiteroom.com